Shubham founded The Enough Agency in 2026 to help enterprise clients and ambitious brands grow through stronger positioning, reputation and visibility — across search, AI-generated answers and media. He works personally with every client and leads all technical implementation.
He brings 12+ years across SEO, digital publishing, content strategy and AI marketing systems — spanning answer engine optimization, generative engine optimization, entity alignment, schema markup, passage optimization, AI brand sentiment and citation tracking.
He is the author of The AEO Dictionary: A-Z of Answer Engine Optimization, and has been featured by Mid-Day and Lokmat Times in 2026 for work connected to AI marketing and executive positioning.
He has also founded Taptwice Media, a leading Indian marketing agency.